Tru Kids is bringing back Toys R Us as a Fundemonium. I’m amused that the venture capitalists are touting as a major retail innovation something Fundemonium has been doing for 15 years. Two Toys R Us stores will open in Texas and New Jersey for the holiday season. An article about the new Toys R … Read More.

Today is National Mom and Pop Business Owner Day – NO Thank You! Don’t call me Mom and Pop. We are not some doddering couple shuffling around a quaint but unkempt little shop. Don’t call me Brick and Mortar. I am not some crumbling old building on the corner of downtown. Don’t call me a … Read More.

They started coming weeks ago, the print flyers and emails for Christmas toy specials at the on-line sites and big-box stores. Enough to bury you until Ground Hog Day. They tout the Biggest Selection of the Hottest Toys with the Cheapest Prices. Just as with discount sushi bars and on-line dating, Big, Hot, and Cheap … Read More.

As an independent retailer I appreciate all the well meaning posts from newspapers, retail consultants, chambers of commerce, and others touting how shopping local keeps money in the community, supports local services, and keeps mom and pops in business, while shopping the chains and on-line just funnels dollars to the Big Bad BEZOs and others … Read More.

While making the video about our Fundemonium Gift Registry I mentioned getting a model car that reminded me of the first model that I built. It got me thinking about the important and long lasting role that some gifts play in our lives. The model I remembered was a gift from my dad when I was … Read More.

Many times during the past past three years Jean and I wondered if we could keep going. The move to Rohnert Park was much more challenging than we expected. We expected some losses to cover the expense of packing up and moving but the losses continued year over year. It seemed that we were spinning … Read More.

It’s official; Toys R Us is closing all of its stores. I was not a fan of Toys R Us but it had it’s place. Toys R Us was a vast, impersonal, cheap warehouse of toys. Many of the news reports include the obligatory statement, “I fondly remember my annual birthday trip to Toys R … Read More.

I was helping a customer in the RC department today; we were also hosting a birthday party and a game tournament. The kids were cheering as they launched stomp rockets and someone at the tournament made an impossible dice roll and all of the players shouted “Whoa!” The customer stopped mid-sentence, looked me in the … Read More.

[shaker_image]More than a simple hobby shop, Fundemonium is a fun experience for your whole family. Our toy store is located in the heart of Rohnert Park. Come see us in our 14,000 sq.ft. hobby & games facility. No matter what time of day you come join us, there is sure to be some exciting activity … Read More.

[shaker_image]Fundemonium is more than just a hobby shop. It’s a wonderful experience for both kids and adults of all ages. We are located in Rohnert Park, CA. Come visit our 14,000 sq.ft. hobby & games store. It does not matter what time of day you come join us, there is certainly going to to be … Read More.